Celebrity Social Media Manager

Creating a Great Social Post

04/17/2014

Creating a great post for your social accounts is more than just coming up with a one-liner and hitting “tweet” or “post.” Creating a great social post is all about crafting a mini-article you think will intrigued your audience and, more importantly, that will bring value to your audience. With that said, I’ve put together a step-by-step for creating a great social post.

Research: Get ideas from the web that relate to your brand/topic of choice.  Create your own caption using keywords that are relevant to you/your brand and find or create a strong image/graphic to go with your post.  Try to create content that is unique to your page, and work on developing a voice that can remain consistent among your Page’s posts.

Emailing: Some of us manage pages for other people/companies/brands, etc. This means we’re often emailing posts or uploading posts to an Editorial Calendar for approval by the client.  Sometimes posts are fine as is, and you get quick approval from the client, other times, you go back and forth talking about images or giving feedback on verbiage. If you’re posting for yourself though, this step isn’t necessary. Unless, of course, talking to yourself is part of your “process.” I don’t judge. ;)

Graphics: Spend some time finding an image (or several if you’re doing a photogrid or side-by-side graphic) and then I import it into Photoshop or Keynote (which is quick and easy for adding borders or text) in order to put the images together into a graphic. Screenshot that baby and you’re done with this step. If you’re pulling an image from the web, make sure you have the rights to use it. Otherwise, use an image you own or invest in quality stock images. Graphics are important for the post, so make sure it’s intriguing, high quality, and fits your caption. Be flexible and tailor your caption to fit the image, it’ll make a big difference in the reception of your post.

Posting: Format the post specifically for each platform. For Facebook, your posts can be slightly longer and be sure that if you’re @tagging pages or people, you’re facebook_twitter_logo_combo1tagging the proper pages, with the highest number of followers, and that are Verified, if applicable.

Then, replicate the same process on Twitter for the same post.  Most of the time, you’ll have to reformat the post for Twitter as you’re only given 140 characters. This means you’ll create an entirely new post, or make it into 2 or even 3 shorter posts. When you have a strong image, make sure  to leave enough characters (23 character per photo) for an image to be uploaded into your post.

Proof read: Before publishing your artfully crafted post, give it a once-over. There’s nothing worse than publishing a typo-d post and having to repost it. Or worse, leaving it up for the world to see.

Hit post! After posting, give yourself a moment to make sure the post is Live and looks good.
Have questions/Feedback? Tweet me: @miataylor

How I got into Celebrity Social Media Marketing

03/14/2014

Screen Shot 2014-03-14 at 12.21.14 PMOk, it’s been a while since my last blog post, but when you’re managing everyone else’s social profiles all hours of the day, 7 days a week, it’s hard to want to buck up and do your own sometimes. BUT, so many people have requested this blog post, that I thought I’d sit down and do it already. Currently, I’m hovering somewhere between Seattle and Los Angeles at about 30K feet and I’ve given myself some time to finish this post. Why, and HOW did I get into Social Media Marketing for Celebrities.

A long time ago on a social network far far from here, I had a blog on LiveJournal. And while I’m sure far fewer people were reading my blog posts than I’d like to have admit at the time, it didn’t stop me from writing both creative and personal pieces. I key-worded my posts, added photos and did everything I could to get people to my blog. This was way before Twitter though, so things were a bit different.

Screen Shot 2014-03-14 at 12.19.48 PMLet’s jump to 2006. I set off on a Semester at Sea, sailing from port to port for 103 days. We covered 12 countries in that time and I spent a lot of my down time writing, disconnected from the world, the internet, and my family. I’d connect to the unreliable on-ship WiFi for just long enough to publish my pre-written blog post and send a few emails to family and friends back home. I still didn’t have Twitter to promote my blog posts, so I did a lot of sharing through Facebook and email.

Come 2007 though, I returned home, unpacked and headed out for a movie with my mom when an electrical issue sparked a house fire that caused 90% loss of our belongings. I started to write more about that, the experiences I was having, and what I was learning from losing everything. I decided to start over. I decided I no longer wanted to be a Psychology major, and that New York just wasn’t the city for me.

In 2008, I started by buying my domain, tweeting often, creating a website for my travel/food/social media posts. That lead to my ventures into “Earned Media,” SEO, and “Online Reputation Management” for Wingman Media, an LA-based marketing agency.  After about a year hiatus from traditional “education”, I Screen Shot 2014-03-14 at 12.25.47 PMtransferred to Pepperdine University to Major in Communications with an emphasis in Journalism. I kept my freelance clients and brought on new clients. I worked 30 hrs a week and maintained 15-18 Units. Don’t ask me how I managed a social life, because I have NO idea, but I did!

I kept up with my personal social profiles, blogged a lot about the things I was passionate about, and went to a LOT of events of all kinds. I handed out my cards, connected with people afterwards, and grew my client-base. I did that for 2 more years, all while attempting to graduate in a timely manner. Taking a year off after a semester abroad meant that I had to make up for “lost” time. In reality, it taught me a lot, and I wouldn’t take it back. It wasn’t until 2010 though that I took a full-time employed position. I had loved the flexibility I was able to have to continue my travels and studies while managing my own clients, but I got an offer I couldn’t refuse.

I was on Twitter when an acquaintance I’d met at an event for Yelp contacted me saying the start-up she was working at was looking for Social Media Managers to manage celebrity profiles, and that I was a perfect fit. I scheduled a meeting with the team members at TheAudience at the William Morris Endeavor offices in Beverly Hills, and landed the job. I was then part of  a nine-person team running anywhere from 5-15 celebrities pages at a time. It was a fun, challenging rush and I loved the group I was working with. As the company grew from nine to 50, roles shifted, teams were split up and divided by genre of client, and after a year I wasn’t feeling like it was the permanent job I had wanted it to be. I LOVED the people, but wasn’t able to find a niche I was REALLY passionate about. A few months after leaving the company, I was approached by my former boss and was asked if I’d have the bandwidth to take on some of the clients they weren’t able to manage themselves either because of conflicts of interest or other reasons. I couldn’t pass up that opportunity either, so I added their clients to my then current client roster. 4 years later and I’m doing Celebrity Social Media Marketing.

Some may say I hit a lucky streak and was in the right place at the right time, but I like to think that making smart choices and putting myself in front of the right people was the real reason I got the opportunities that I did. In any case, I love what I do, and although it can be demanding and stressful at times (especially during Awards season or Fashion Week) it gives me the flexibility to work from anywhere in the world that I’d like to be.

Nowadays, I’m in between Los Angeles and Seattle every month or so, traveling and exploring for the best food spots to share with my Twitter friends and loving life. Oh and I manage to take a lot of photos in between exploring Seattle and being in LA.

Top Tips For Twitter

09/30/2013

It’s about time I published another blog post, between clients and summer travels, I’ve slacked off completely on blog posts. When thinking about a topic to share, I decided that while some of my readers are well-versed in the area of Twitter and Social Media, many aren’t, but want to know some of the Do’s and Don’ts of the social network. Here are my top tips for twitter:

1.  Your niche. Whatever it is that you’re interested in, or whatever you’re looking to promote on Twitter, become part of that niche. Find Hashtags surrounding that niche and follow others talking about similar things. Engage with others interested in the same things you are.

Ex: Mine are Social Media Marketing, Travel, Wine/ Food.
Social Media: I Tweet, RT, and reply to tweets on this subject and people will either reply with their 2 cents or RT.
Travel: I don’t travel as widely around the world now as I used to, so I mainly follow other travelers, share photos/experiences, and use it as a means to engage with other travelers.
Food/Wine: I am a big foodie, and most of my followers know that. I often post photos of food on Instagram and will post it to twitter as well.

2. Personality. Show it. It’s ok to be yourself, let your guard down, and engage with people on twitter. In fact, it’s encouraged, however, you’ve got to have some kind of filter. We don’t want to hear about your every move throughout the day. Be informative.

3. Automating! People, the WORST thing you can do for your social presence, other than ignore it completely, is to automate direct messages and automatically post your Facebook posts on twitter. Because Twitter only allows for 140 characters, posts from Facebook are truncated on Twitter, making it look unprofessional and lazy.

I wish I could remember who said it, but I read someone say once “I feel like I’ve just lost the lottery when I follow someone and get an auto DM right afterwards.” Some of us use our DM to communicate and touch base with followers, so getting auto-DMs about a new book release is just spam that we have to take the time to delete. If you’re going to promote something, doing it in real time is far more effective and makes you look less like a bot.

4. Consistency: This is key. Posting 9 tweets back-to-back within 10 minutes and then going on hiatus for 2 weeks isn’t as respected within the “twitterverse” as being consistently vocal is. That said, it’s difficult to manage your own social accounts (that’s why celebs hire someone like me! Ain’t no one got time fo ‘dat!)

5. Know yourself. Your twitter bio says a lot to people in a short time. Mashable recently posted an article on how your bio can affect being “followed” by other users, and while it’s not fool-proof, it’s great advice. The gist of it is to know that people make a decision to follow you within a few short seconds. Put your best foot forward.

Bonus: Here’s a glossary for all of Twitter’s jargon. It’s not one of my top tips for Twitter, but it’s extremely helpful!

Next blogpost, I’ll be sharing some of the links and resources I send to friends and family when they ask for help with learning about Social Media!

Social Media Events in and around Seattle, WA

03/29/2013

Hey Everyone! As some of you know, I’ve recently relocated from sunny, traffic-ridden Los Angeles, to Kirkland, WA and have been getting really excited about starting to create a new network of Social Media Marketers and generally anyone in the tech industry.

That said, I was looking around for social-related events in the great Seattle area and found that there lacked a comprehensive list. So I decided to start one myself, and work on updating it regularly.

Miataylor.com is currently under construction, as I’m in the process of a complete overhaul & much needed update, so please forgive any glitches you may come across.
Here is a working list of some of the events I’m finding:

Social Media:
April 1 – Online - Spice Up Your Social Media Campaign 
May 6th – Victoria, BC – Social Media Camp
June 6 – Seattle, WA - Wappow! Social Day

All Things Marketing:
April 15th – Bellevue, WA - LinkedIn Search Optimization
April 23rd – Seattle, WA – Niche Marketing, Why, How to, and Now What?
June 3rd – Seattle, WA – Emerging Media Conference
May 25th – Victoria, BC – Marketing Mastery Summit

Start-up Related:
April 2nd – Seattle, WA –  Seattle start-up Open Coffee

For Organizations:
April 16th – Victoria, BC  - Perfect Presence: Shape the Right Digital Space for your Organization

 

Here are some Meetup groups dedicated to holding Social Media meetups frequently:

Seattle Social Media Monthly Meetup

Sip & Socialize

Seattle Web Marketers

Seattle Entrepreneurs

Restaurants With Stories

01/31/2013

Restaurants with Stories: Southern California Edition

When it comes to good food, my standards are a bit unorthodox. I look for a story and a passion for food that has been built into the framework of the business. I have travelled a better portion of the Southern California region in search of restaurants whose beginnings are unique, and whose mission it is to step outside the box of culinary tradition and create food worth talking about. My goal has been to find those places and create relationships with the owners, learn about their unconventional menus and share their stories.

What sparked it all? A routine shopping trip to Whole Foods market several years ago now.  Strolling down the isle, I reached for a frozen pizza I had yet to try. Being that it was frozen, I wasn’t expecting anything extraordinary, but when I cooked it that night, I was surprised and delighted by all that my tastebuds were experiencing- a frozen, culinary masterpiece.

On the back of the box, I read into the history of the company and what makes their bakery unique. Doubling as a restaurant on the weekend and receiving all their ingredients from local farmers (within 40 miles of the bakery), Full of Life Flatbread became a new gastronomic obsession that made my mouth water and my stomach crave for more. Located just 2 hours North of my home, I ventured to the “bakery” before they were to open for dinner that Saturday night.

When I arrived, Clark Staub, a Los Angeles native in the music industry (formerly the VP of Marketing for Capitol Records) and now owner of Flatbread Full of Life restaurant in Los Alamos, Full of Life Flatbread Pizzadirected our attention to the fresh fava beans and pink lemons that had just arrived. Never before had I seen such a production, and from there, I decided there must be more places like Flatbread- and so my journey began.

Clark Staub welcomed me and guided me through their facility- all the while; new ingredients for tonight’s meal were arriving. I was lucky enough to taste their homemade pink lemon whipped cream and witness the making of the Fabergé Egg-inspired chocolate eggs filled with fresh berries and crème. The night was quickly approaching and I headed back to my hotel to jot down notes of amazement. As I did so, I Google-d keywords like “organic unique restaurants,” “great restaurants with great owners” and the like.

For dinner, I made my way back to Flatbread and dined on some of the most delectable Pepperoni and Poblano Pepper Pizza (my favorite combination of ingredients to this day), Clam Stew, Duck Confit Salad followed by a variety of other fresh flatbread wood fired pizzas. All of which had been prepared that afternoon by ingredients from friendly farmers I met that afternoon. While the Poblano pizza was among my favorite items, I was particularly intrigued by a flatbread pizza topped with cooked Stinging Nettles.  Yes, poisonous, stinging nettles.  When cooked properly, nettles are devoid of their poison and are actually quite a tasty and unique addition to a pizza.

It is restaurants like Flatbread that intrigue me and create a whole new idea of eating out. Not only are their ingredients fresh and organic, the passion behind the preparation is evident in each bite of the meal. Setting a new standard of expectations for food, restaurants like Flatbread raise that the bar.

While it is far more common to find Los Angeles professionals-turned-passionate outside of the L.A. area pursuing a life of simplicity and passionate culinary expression, another great restaurant with a story lies right in the middle of our own City of Angels.

Philippe’s, a famous French-dipped sandwich deli just around the corner from Chinatown, also has a unique story. A story of the invention of a world-renowned staple in the lives of Los Angeles foodies.

Established in 1908 by Philippe Mathieu, a sandwich deli had it’s big break when a French roll dropped into a roasting pan filled with hot juice and because the Police officer that ordered the Phillipe's French Dipsandwich was in a rush, he decided he’d take the sandwich anyways. Amazed by the taste, the police officer returned with a group of friends to try this “French Dipped Sandwich.” Even today, the same deli offers a variety of “French dipped” sandwiches alongside unique dishes like Pickled Beets, Navy Bean soup and even offers wine and beer.

Philippe’s menu is not the only unique aspect of the restaurant though, their ordering process can catch new visitors off-guard but creates a distinctive culture. The long, deli-style counter is operated by “Carvers,” many of whom have worked there for more than a decade and have mastered the art of speedy service.

There is something to be said about an old-fashioned deli-style French Dipped sandwich that earns accolades from esteemed journalists of the New York Times, L.A. Herald Examiner and the Los Angeles Daily News. New York Times’ own MacDonald Harris in an article titled “Real Food in L.A.” wrote “…There is an air of camaraderie among the customers, a kind of unspoken friendliness and consideration that’s rare in a big city…” Whether it’s the type of customers it attracts or the mutual respect for good food among customers, Harris hit the nail on the head in his 1990 article about Real L.A. food.

Although their food brings customers from afar, the décor is a large part of the whole “Philipe-ian” experience and leaves a lasting impression. Philippe’s has had the same furniture and décor as the day it was opened, making sitting in Philippe’s a time- warp in the keenest sense. A red phone booth sits across the room while a baseball game blares on the oversized, outdated television and sawdust is swept beneath the shuffle of hungry passersby. The family-style seating is reminiscent of the early 20th century industrial cafeterias, yet lends itself to a uniquely inviting meal. There is a rarity among restaurants that share these inimitable qualities and Philippe’s is among the few great dining experiences.

While Philippe’s may be a trek to some on the West side of Los Angeles, west- siders have a unique and curious eatery of their own to indulge in. The Curious Palate, aptly named, boasts a slogan of “Eat Well, Have Fun, Get Curious” for reasons one can only understand by experience. Fortunately, my goal is to share those experiences.

As you enter into the modest, street-side eatery, it’s difficult not to take notice of the repurposed materials used for the Menu blackboards, counter tops and kitchen doors, giving The Curious Palate a rustic and antique feel. The original 1940’s ceiling beams and slate paint made from eggshells produces a sustainable restaurant that focuses on culinary preparation rather than high-end design.

The Curious Palate, formed by a Diplomat’s son- Mark Cannon and Agricultural Engineer and product developer- Elliot Rubin is just a hobby for them. Keeping their day-jobs intact, The CuriousThe Curious Palate Palate allows Elliot and Mark to find joy in creative meals without the pressure of living off of its revenue.

Revolutionizing the perception of healthy, delicious fare, The Curious Palate offers meals like the infamous Meatloaf Burger- a tender, juicy, all-organic burger served with a homemade caper sauce on a fresh brioche roll and a side of lemon infused green beans with pieces of potato and Asian pear. Although definitely not cheap, this may be the best item on their curiously diverse menu.

Another great but not-so-Southern-California destination that makes the oenophile in my squeel with joy is a not-so-foodie destination, but equally worthy of being mentioned as the story is one to surely melt your heart. Saarloos and Sons winery is situated in a tiny town just 40 minutes North of Santa Barbara, and while it’s not technically a “restaurant” per se, it definitely feeds my soul.

Upon entering the “tasting house” for our first tasting of Saarloos wine, we were welcomed with sarcastic humor and open arms – and a confident proclamation of our nerdiness. I admit, I am anerd, but a proud, wine-loving nerd to be sure.

In any case, I ventured around the quaint tasting house and struck up conversation with Harvard alum, former Caligraphy Club President, and Saarloos Son, Keith Saarloos.

Saarloos and Sons wine

It didn’t take long to realize that their business was more about the business of loving what they do than making as much money as physically possible. It gave life to the experience -and rather than being left to entertain ourselves amongst strangers, we were treated like an extension of the Saarloos family. With the strategic placement of family photos, the smell of delectable wine-inspired cupcakes and genuine love for the place, the “tasting house” as it’s called, became a place with a name, a family and a heartfelt selection of wines aptly named after family members and events that best represented the wines.

Whether it’s wine, food or experiences in general -when you combine passionate owners, sustainable décor, and organic ingredients, you’re surely in for a surprise. Philippe’s, Flatbread, Saarloos and Sons, and The Curious Palate surprise and delight customers because they share the things that make them unforgettable experiences. They make dining (and drinking) more than just the mere purchase and consumption of calories. And isn’t that what it should be about?

 

 

 

 

 

 

 

Basic Tips For New Bloggers

09/24/2012

Blogging. “Anyone can do it,” sure, but it takes time, dedication and consistency to become a truly great blogger. One that people come back to – one that people connect with and one basic tips for bloggerswho conveys their passion to their readers.

Occasionally, it’s about search engine optimization as well.  Much of your blog success comes from making sure you’re seen on the web where you should be. The following are several basic tips for new bloggers. They’re about productivity, SEO best practices, common-sense tips we often forget about.

Find a muse. Due your research and find someone related to your topic, read their story, their blog posts, study their products (whether it be DIY, painting, home decor, mommy-ing, you name it).

You can never have too many drafts. Writer’s block claims the productivity of far too many writers each year. So, if you get an idea, start a quick draft and come back to it when you’re not already working on a blog post. Starting a post and finishing it in the same sitting isn’t always best practice, allowing posts to sit also allows the content to marinade in your thoughts before you publish it.

Clear off your desk. Whether you’d like to think it or not, having a tidy workspace is like having a clear mind. Only then can you formulate ideas and thoughts.

Notepad. Notedpad. Notepad. By your bed, in your laptop bag, an app on your phone, your tablet, anywhere. You have to be ready for inspiration to hit you -when you least expect it. Because it will.  I like to use an app called Evernote – It syncs online with my computer and my phone – but I always fall back on my trusty pen and paper when I get an idea. There’s something motivating about jotting down your current thoughts and a few lines of abstract thoughts.

basic tips for new bloggers

SEO. Search Engine Optimization. Don’t get overwhelmed. SEO basics are to make sure that the title of your blog match the words in your content. So, if your title is “Basic Tips forNew Bloggers,” you might want to mention that same phrase a few times. See what I did there? ;)

Have someone eyeball your work. There’s nothing worse than delving into someone’s latest blog post only to find spelling errors and misplaced punctuation. It takes from the reader’s experience and disrupts the flow. That said, when I migrated from my templated WordPress theme to my current, custom-designed theme, much of the text was warped. I had to go through each post and correct the apostrophes.

Set a routine schedule. Consistency is key! We all fall victim to forgetting our blogs when life gets busy, but keeping a regular schedule is ideal. I try to jot down ideas once a week and write once a week (while maintaining my clients’ Social Media Marketing) so I still feel like I’m managing my own as well. If you’re feeling ambitious, set 2 or 3 days a week to research and write. The moment you lose motivation on a post – save the draft and move on. You can always come back!

Starting a new blog can be… intimidating to say the least. Hope these few basic tips for new bloggers has helped give you some guidance. And feel free to leave a comment or tweet me if you have any questions!

 

 

Becoming A Social Media Freelancer

09/19/2012

In the last… well, ok, I won’t date myself, but in the last several years of Freelance writing and Freelancing as a Social Media Strategist, I can’t tell you how many times friends, clients, colleagues, Twitter followers, and family have asked how I find work as a freelancer. I decided that if people in my personal circle were wondering it – it had to be a fairly common question.

Finding your niche in the world of Social Media is of the utmost importance as a freelancer, but aside from creating your network, there are specific things you need to think about before jumping into the ever-growing pool of freelancers. It’s in growing demand to be able to set your own schedule, to work remotely, to pursue your own personal goals whilst being paid by clients to do what you love.

And no one said it would be easy… Becoming a Social Media Freelancer – and having it support you financially is no easy tast.

Here are a few steps to set you in the right direction.

Assess Your Skills -

In order to market yourself accurately and effectively, you need to determine your skills. What sets you apart from the rest? For me, it’s that I have an affinity for learning, an affinity for meeting and connecting with new people and a drive to challenge myself with each step. These skills translate well into managing clients and constantly staying ahead of the game. For you – it may be that you are a leader, a great manager, a creative mind or a social butterfly. Whatever it is, use your skills as the center-point for pitching yourself to clients.

 

Establish Your Online Presence -

It’s of the utmost importance that – because you do not have a company representing you, that you represent yourself as a freelancer. Make sure that you’re present on on each and every social network – and not just present, but active.

Aside from just having an account on all the latest and greatest social outlets, I’d have to say that it’s important that you own your own domain for a website. Whether it’s MiaTaylor.com or SocialMediaFreelancer.com, it’s important that you have a place to direct potential clients. Becoming a Social Media freelancer means that people will be looking at how you do your own Social Media marketing.  Spend a few moments on YouTube and research how to start your own blog. It takes a matter of minutes, and will show you an incredible return on your investment.

 

Put Yourself Out There -

The most difficult part of being a freelancer is that you’re making connections for yourself. It’s easy to rely on a company that employs you to represent you and to do the business development for you, but as a freelancer, your connections and relationships with people are crucial. Go to MeetUps, Sit at a coffee shop while you work- and connect with someone you see there regularly, begin to build a solid network of those who know what you do, and understand your passion for it. It’s only then that you’ll begin to build the potential of your network.

 

Read -

I don’t mean 50 Shades of Grey or one of Oprah’s Reading List novels, but rather something more on topic. Scour the web for resources that you enjoy reading.

Here are a few of my favorites:

www.SocialMediaExaminer.com

www.Smartblogs.com/social-media

www.Mashable.com

www.britopian.com

www.chrisbrogan.com/20-free-ebooks-about-social-media/

 

Be Prepared -

It’s important that you be prepared to sell your services at the drop of a hat. I can’t tell you how many times I’ve met people in passing who see that I’m reading a Social Media related blog or magazine, who ask me if I’m in the “space.” Everyone knows someone that needs Social Media -and you should always be prepared to have them your card with your website and contact information. Make eye contact, shake their hand.

 

And… GO!

 

 

Living In a Hearing World.

11/25/2011
In a society where it is easy to get too comfortable in our own shoes, it is young women like 21-year-old Cherie King from Lake Arrowhead who make us take a step back and see life from a different perspective. For King, going about her day is no ordinary routine. However, King does not let being deaf stand in the way of living a normal lifestyle. Although she has the ability to drive and shop just like any other 21-year-old, she often finds road bumps in the simplest of tasks because so little assistance is made available to the deaf culture- even with over 20 Million deaf and hard of hearing citizens in the United States alone.

Surprisingly, interpreters are difficult to find. “Even with my school, I was lucky to get an interpreter. Actually, I fought for one,” King explained. With two other deaf students in enrollment at her school, the administration and district officials pushed back on hiring an interpreter for far too long.
King went on to describe being on the phone with customer service as difficult because most are unprepared to handle the situation. Even supervisors aren’t prepared and have no idea how to solve the problem, she continues.
With the last census for the deaf having been held in 1931 by the Census Bureau, even the 20 Million-person estimate could be an underestimate when it comes to the number of deaf and hard of hearing individuals in our country. To think that we are unable to provide such a vast number of people with the services they need is astonishing.
Living in a hearing world doesn’t stop King, though. Although she cannot hear, her reflexes are far more developed than those of most hearing individuals. And while we may be quick to assume tasks like driving are impossible for those living within the deaf culture, King explains that many with hearing disabilities are able to drive, in fact, the deaf can be very reflexive; and are able to focus easily when driving.
When she’s not in school, Cherie enjoys spending time with friends, however, at times even that can become a problem. King describes her time with friends as difficult because she will often miss jokes and have to ask them what was just said. Even so much as seeing a movie can be daunting. She must make sure that the movie she wants to see is playing in a theater that has rear-view captioning or full captioning on the screen. While the number of captioned movie theaters is fairly small, advances in technology are making these kinds of activities much easier for her, especially since she has honed in on her skill for reading lips.
Although she has developed the ability to read lips well, meeting new people is sometimes a challenge as well. “I still find it difficult understanding some people. Whenever I meet someone new, it takes me a while to understand them. Each person speaks a bit differently,” she added.
Being in a mainstream school as a young child surely played a large role in the development of her lip-reading skills, however, even a regular school day was different for her. King spent time in classes with her hearing peers and at the end of the day would have a class with her deaf classmates where they would learn more about deafness and refresh what was learned that day.
Kings fondest memory of her experiences at school may be what ultimately led her towards a passion for travel, accepted in the People to People Student Ambassador Program, King was able to travel abroad for the first time in her life, and visited France, Italy, Austria, and Switzerland. She then went on to travel abroad with Semester at Sea last Fall.
Cherie, a self-proclaimed travel bee, finds that even her true passion and love for seeing the world can be a frustrating one for her. As if traveling isn’t already an excursion in and of itself, King makes moves to encourage and help deaf travelers get the most out of their love for travel. Her biography on her website makes clear her motivations, what I am passionate about is trying to make traveling easier for deaf people. I want to share with the world what it is like to be deaf, and the struggles that come with it.
King spends time participating in volunteer groups whenever possible but she really focuses on spreading the word and lifestyle of the deaf culture, and helping other deaf travelers get the most out of their experiences. There is so much that needs to change in order for the deaf and hard of hearing to share the experiences that most individuals so often take for granted.
If there is one thing that she could change, King might say she would change how the world sees being deaf. She explains,”when people say that they feel so sorry for me or that my disability is really horrible, I find it quite offensive… it makes me unique. I am proud of my culture. So, don’t feel so sorry for me!” Such words are not only endearing and show resilience, but also motivational. It is my hope that one day our country will be able to provide the deaf culture with all that is needed for individuals like Cherie King to flourish naturally and without hardships that could otherwise be easily prevented. Until that time comes, it is important to understand that we should occasionally step away from those things most comfortable to us in order to learn about sub-cultures that make our country so well-rounded and inspiring.

 

What is the Best Time to Post on Facebook

11/09/2011

The web can be a somewhat overwhelming resource for those just getting started- and one thing you have to realize is that ALL the answers are out there, you just have to look hard enough or try hard enough. Much of the work you do will be trial and error, however, with resources like Mashable available- the heavy lifting has already been done for you.

So, when is the best time to post on Facebook or post a blog post? Mashable posted tips on when to post based on the subject matter of your post. Like I mentioned in another post , the most important part of optimizing posting times is knowing who your market is.

Take a look at the tips below:

Best Time to Post on Facebook

 

Of course, the best way to determine optimal posting times is by trial and error. Each “brand” has a unique demographic, that appear online at different times on different days. By testing similar posts on different days and at different times, you can get a pretty good feel for what performs best.

Generally speaking, it’s great practice to figure out the location of your target demographic. Germany? Mexico? Brazil? US? Once you find that information, you can start posting based on specific time zones- and even begin to geo-target your Facebook posts! But we’ll get more into that in the near future.

Have any questions you’d like answered about Facebook posting?

Leave them in the comments!

 

How to add Google+ to Google Apps

10/27/2011

It’s here! You can now have  Google+ account for your Gmail hosted email accounts!

Here’s how!

  1. Log in to the Google Apps administrator control panel.
    The URL is https://www.google.com/a/cpanel/primary-domain-name.com, where primary-domain-name is the domain name you used to sign up for Google Apps.
  2. Click the Organization & users tab.
  3. In the organizational tree on the left, select the organizational unit for which you want to set the available services.
  4. Click the Services tab.

Scroll down to Google+ (Right after Google Voice) and turn it ON.

add google + for apps

add google + for apps

 

 

 

 

 

 

 

 

 

 

 

 

Verify that you want to turn the service on…

And voila! You’re done and can start using Google+ with @yourdomain.com email accounts!

For Google’s help, click here: http://bit.ly/uCDL9O

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